Some claim that beginning an article by selecting the title first is best.  The title should grab your potential reader and customer. Advocates of starting an article by thinking of a title first, argue that unless you have a good title in mind, the body of the text will not flow naturally.

They believe that your focus will ramble and so will the body of the article. They argue that your content will skip from topic to topic without a logical flow. Consequently, your readers will loose interest and leave.

The title must be SEO sensitive and therefore keywords and keyword phrases are the first thing one should focus on.  Search for keywords and phrases that a customer will likely type in a search. Only after you have found good keywords, do you formulate the title. After that you can create the content and populate the content with keywords and phrases.

Others suggest that you create content first. They argue that you can be walking down a park lane and see a worm.  Out of the blue or maybe out of the dirt, you get this crazy idea about the possibility of selling something to do with worm farming.

Learn the craft of Article Writing CLICK HERE.

Ideas come from everywhere and anywhere. If you carry a notebook, you jot down some ideas. If you don’t carry a notebook, you promise yourself that you will remember the great ideas that came to you.

You rush to your computer and the words come pouring out. Now you have several hundred words of wonderful sales worthy content. You find key words and a product that fits your content.

Still, you have no title. After you have the content and said all that you have to say, you select the title again based on keywords or long tailed keywords.

Which method is better? Does it matter?  No.  So long as you ultimately submit an article with good content and SEO optimized, you have done the work.

I prefer to concentrate on the content first, and then I select an appropriate keyword title. My logic is that I choose a topic I want to promote, do the research (dig in the dirt, so to speak) and while fresh in my brain, I write the content.

I then do keyword research and modify my content to accommodate the keywords. Only then do I give my article a title. Others do it differently.

No one way is the right way. What matters is that you complete the task of article writing. Whatever way works for you.

Just do it!

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Besides being sometimes preferable, passive voice can also be profitable. Here are three reasons for choosing passive over active voice.

• Variety
• Emphasis
• Keywords

Variety

Active should be the predominant verb voice that you use throughout your article. It does help the reader understand what you are trying to say. It forces sentences to be more concise.

However, an article that uses active voice exclusively can be too staccato and sound like a monotonous drumbeat. Inserting an occasional passive voice sentence in your article writing will add some variety. In fact, in some situations, you may not have a choice or it would be awkward to use active voice.

Example (passive): “It is written, ‘Thou shall not use passive voice’.” I do not know if anyone has ever written that statement or not.

To change it to active would be awkward. “God, Shakespeare, somebody wrote, ‘Thou shall not use passive voice’.” The passive sentence has a certain mystique or quality that the active one does not have.

Emphasis

Another opportunity to use passive for emphasis is this example. Suppose you are writing an article on reasons why active is the preferred voice to use. One reason could be:

Example (passive): “Visuals are created in the reader’s mind by active voice.” Here the emphasis is on the reason, visuals. To change it to active: “Active voice creates visuals in the reader’s mind.” It is your choice.

Keywords

Here is where using passive is most profitable. As you know, emphasizing keywords in your article writing is critical to SEO (Search Engine Optimization). As in the previous example, in the passive voice, you can bring those keywords to the forefront in your titles and in your opening paragraphs to capture the reader’s attention.

Example: Let us suppose that your keyword is “apple jelly”. In a title (passive): “Apple jelly is made from good apples.” To change it to active: “Good apples make good apple jelly.” But your keyword, “apple jelly”, may not be read because it is not at the forefront.

Do not abandon passive voice just because your teacher or some computer program tells you it is not the voice of choice. In some cases, it may be the voice of choice.

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Like many others that are just getting their feet wet. I have “opted in” to many an offer of free material that promises to help me make millions of dollars.  These offers come in all sorts of flavors they range from affiliate marketing guides, to affiliate marketing for beginners, to beginners marketing guides, and even newbies guide to affiliate marketing.

As newbies our learning curves are very steep. There is a lot of information to be digested and much of it is scattered throughout the Internet. It’s no wonder that so many fail at Internet marketing. You are distracted by all those offers of assistance. You are distracted by all the methods that you can apply to make you successful at Internet marketing. Internet marketing success is like a shotgun blast, there many ways (pellets) to hit the target.  For a no frills, no bull assessment of products visit: http://NewbieAffiliatesDirectory.com

Here is why we newbies are likely not to succeed at this business. As a newbie, after four months, I just now realized how much time I spend reading all those emails that I get. Do you? They offer me new ways and methods to make money online. Many of them come with free e-books and reports. Some offers ask for your e-mail to allow you access to the free give away; some don’t. Regardless, you download the files; you open up the freebie; and you start reading or viewing the information. The next thing you know, it’s lunch time where did the morning go?

What have you done to increase your revenue? What product or service have you exposed to the Internet and to potential customers today? How many websites or blogs have you created today?

That’s the bottom line – Customers. 95% of us newbies fail because we are to busy learning the hundreds of ways of making money, instead of choosing one and sticking with it until we are making money.

It’s time to delete those emails. If you can’t delete them, file them away, unread; and read them on the weekend or when you’re rich.

Another thing we do: visit forums. Forums are a wonderful place to ask questions and learn from more knowledgeable people and to socialize. Before you know it, an hour is gone, maybe two hours. You have read through all the threads on a topic that interests you and the day is gone.

What have you done to increase your bottom line? You say, “I’ve got to learn. I’ve got to read and ask questions. How am I going to make money, if I don’t know what to do next?”

We do have to spend time learning. The question is how much time. When do you put into action what you have learned? It does not matter that your knowledge may not be complete. Will it ever be? Most, if not all, of those gurus that are making those big bucks started at the bottom like you and me. They were once newbies. Let us not forget!

For a no frills, no bull assessment of products visit: http://NewbieAffiliatesDirectory.com

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